PS 473 Public Opinion

Peffley

Terms to know from Brooker and Schaefer

1. Sampling error

2. Quota sampling

3. Weighting samples

4. Relative strengths & weaknesses of different survey methods

5. Limitations of survey research

6. Differences between mass, activated and latent opinions

7. The views of public opinion among the Framers, Dewey & Lippmann, and Gallup & Rogers.

8. Advantages & disadvantages of qualitative research

9. Informal ways of measuring public opinion

10. Self-placement on the liberal-conservative continuum and the traditional view of ideology

11. Issue publics

12. Public knowledge about the war in Iraq

Additional terms from Class Discussions

1. The strength of causal inference of different methods

2. Collective rationality

3. Survey experiments

4. Ideological innocence and opinion molecules

5. Definitions of attitudes and related concepts

6. Political belief systems

7. Plato’s Allegory of the Cave

8. Dick Cheney’s views of public opinion

9. Misinformation versus lack of information

10. Political tolerance defined versus social tolerance

11. The least-liked measure of political tolerance and political tolerance over time

12. Gibson’s study of political repression in the American states in 1954