Public Opinion                                                                   Professor Mark Peffley

Political Science 473G                                                               POT 1653

TR  11:00 - 12:15, CB 212                                                  Office Hours: TR 10:00-11:00

Fall 2005                                                                           Voice-mail:  257-7033

                                                                                        Email: mpeffl@uky.edu

 

ROOM CHANGE!! Class meets in CB 212 for the rest of the semester.

 

CLASS WEB-PAGE

        The syllabus is posted at my web-site (http://www.uky.edu/AS/PoliSci/Peffley/) , where new material (e.g., lecture outlines, exam review questions, written assignments) is posted and updated throughout the semester.

 

DESCRIPTION

 

READINGS

        Several texts are assigned for this course, all of which are available at the university bookstores.

  • Robert Erikson and Kent Tedin. American Public Opinion: Its Origin, Contents, and Impact, 7th ed. Longman, 2005.
  • John R. Hibbing and Elizabeth Theiss-Morse. Stealth Democracy: Americans’ Beliefs about How Government Should Work. Cambridge Univ Pr., 2002.
  • Kathleen Hall Jamieson and Paul Waldman. The Press Effect: Politicians, Journalists, and the Stories That Shape the Political World. Oxford University Press, 2003.

 

In addition, several required readings are posted on the class web page. 

 

STUDENT RESPONSIBILITIES

1. Graduate students should see me about additional readings and a research paper.

 

2.   Participation

        Students are expected to have read and considered the course readings in preparation for each class.  Students are also expected to participate in class discussions and to be ready to do so on the subject of the day.  Class participation is 5% of the grade and will definitely influence borderline grades. 

        Our class time will not be spent simply "going over" the assigned readings.  Rather, the readings will serve as a foundation and point of  departure for lectures and discussions.  It is, therefore, imperative that  students complete the assigned readings before a particular topic is taken up in class.  Also, the assigned readings should not be viewed as absolute truth.  Read the material thoughtfully, challenge the conclusions of the authors, and voice your criticisms in class.

        Students should feel free to raise questions concerning the readings, the lectures, and the comments of other students.  In other words, meaningful participation is strongly encouraged and will, no doubt, enhance the quality of our class sessions. 

 

3.     Written Assignments

        There will be several (1-3) short written assignments that require no outside reading beyond that which has been assigned.  These short (2-3 page) papers are designed to help students organize and think more reflectively about the material in the course, and to apply many of the issues we discuss in class to the "real world." The written assignments cannot be turned in late, except for university excused absences.

 

4.     Examinations and Grades

        Grades will be based on the following criteria:

                Midterm                                    40% of Grade

                Final Exam                                40% of Grade

                Written Assignments                  15% of Grade

                Class Participation                     5% of Grade

a.       While class attendance is not mandatory, exam questions will be based approximately equally on both the readings and class discussions.  Also, attendance and participation will definitely influence borderline grades.  Also, if you aren't in class, you obviously won't have the opportunity to write the short papers that will be assigned.

b.       If a student has a university-excused absence, arrangements for a make-up exam may be made. (See Section 5.2.4.2, Part II of the Student Rights and Responsibilities handbook for a definition of university-excused absences.) Note, however, that the format of a make-up will not be the same as the regular exam.

 

Tentative Reading List

 

 

I. Normative Perspectives: What Role Should Public Opinion Play in Democratic Government? (Aug 25)

 

·         Read: Erikson and Tedin, Chs 1 (“Public Opinion in Democratic Societies”) and 6 (“Public Opinion and Democratic Stability”)

·         Lecture Outline on Normative Bases of Public Opinion

 

Sept. 1: Film, APSA Conference

 

II. Empirical Perspectives: Tools and Theories for Studying Public Opinion (Sept 8) 

Methods for Studying Public Opinion: Is the Measurement of Public Opinion Flawed?
How Sophisticated is Public Opinion?

Theories of the Survey Response

 

·         Read: Erikson and Tedin, Chs 2 (“Polling: The Scientific Assessment of Public Opinion”), 3 (“Microlevel Opinion: The Psychology of Opinion-Holding”), and 6 (“Public Opinion and Democratic Stability”)

·         Lecture Outline on Empirical Bases of Public Opinion

 

Further Reading, Examples:

·         Lecture Outline on Checklist of Problems with Surveys

·         Survey Questions, Items, Examples

·         On-line Sources of Current Polling Data

 

III.     Why Americans Hate Government and How They Think It Should Work (Sept 22)

 

·         Read: Hibbing and Theiss-Morse (HTM), Stealth Democracy, entire.

·         Lecture Outline on Stealth Democracy

 

Review Questions for Midterm (available 1-2 weeks before the exam)

 

October 13:  MIDTERM EXAMINATION

 

October 21: Last day to withdraw

 

Extra Credit Written Assignment: Due Nov. 8th

 

THE EXTERNAL SOURCES AND POLITICAL CONSEQUENCES OF PUBLIC OPINION

 

IV.  The Content of Public Opinion: What are the Individual Sources, as well as Group Divisions in U.S. Opinion? (Oct 21)
 

·         Read: Erikson and Tedin, Ch 7 (“Group Differences in Political Opinions”)

·         Lecture Outline on The Sources and Content of Public Opinion

 

V.     Political Socialization and Attitude Change (Nov 3)

·         Read: Erikson and Tedin, Ch 5 (“Political Socialization and Political Learning”)

·         Lecture Outline on Persuasion and Propaganda (a form of adult socialization)

·         View presidential ads as examples of persuasive appeals at these websites

·         http://pcl.stanford.edu/campaigns/campaign2004/archive.html

·         http://livingroomcandidate.movingimage.us/index.php

VI.    Mass Media and Public Opinion (Nov 10)

 

·         Read: Jamieson and Waldman, The Press Effect, entire

·         Lecture Outline: Public Opinion and the News Media

Further Reading and Viewing:

·         Daily Show Viewers More Knowledgeable About Presidential Campaign!

·         “Misperceptions, the Media, and Iraq War” (The Program on International Policy Attitudes (PIPA))

·         News Worth Watching! The Daily Show with Jon Stewart

·         “Jessica Lynch: Media Myth-Making in the Iraq War” (Journalism.org)

·         “The Media and Iraq: An archive of stories on the wartime press from January to May 2003” (Journalism.org)

·         New York Times Admits Iraq Faults (BBC)

 

VII.  Macro-Level Dynamics of Public Opinion and Public Policy (Nov 17)

 

Trends in Aggregate Public Opinion,  Manipulating Public Opinion, Explaining Presidential Approval, Impact on Public Policy

 

·         Read: Erikson and Tedin, Chs 4 (“Macrolevel Opinion: The Flow of Political Sentiment”), and Chs 9-12.

·         Lecture Outline: Public Opinion and Public Policy (to be added)

·         John Mueller: The Iraq Syndrome

 

November 24: Thanksgiving

 

Final Review Questions

 

Dec 8: Last Day of Class

 

December 13: FINAL EXAMINATION: TUESDAY, 1:00 PM to 3:00 PM