About E-Discovery - How it works
Teachers assign teams of three to five students to work
together and make decisions to create products or services. Students develop a
30-second elevator pitch which explains their product/service. A community
component is included in the process as students complete their market research
in the community to determine if their ideas are appealing to others. After
talking to people and getting feedback, some of the teams may change their ideas
two or three times based on their market research. This is a step many
businesses fail to include in their plan and experience failure because they
have not been in touch with potential customers from the early stages of
developing their business.
Students use skills they learn in multiple disciplines from
daily classroom instruction along with the entrepreneurial concepts and skills
which in turn can be used to create an actual business. Students develop an
entrepreneurial mindset so that they will have a greater understanding of how to
develop a business and how it impacts the economy.
E-Discovery Challenge engages students and provides them an
opportunity to work as a team. Students have access to seed money for
development of their business idea. They conduct market research, develop an
advertising strategy and have the experience of actually selling their product
or service. After repaying their loan, students are able to split the profits
that they made in their business venture.
E-Discovery teachers have the resources and training
necessary to include entrepreneurial instruction into the classroom each year
making it a sustainable initiative.