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The University of Kentucky's New Crop Opportunities Center provides production and marketing information on new crops and value-added versions of current crops.

New sweet sorghum hybrid seed available to growers
Seed of a new sweet sorghum hybrid released by the University of Kentucky is now being offered for sale. The hybrid, KNMorris, is the first ever sweet sorghum male-sterile hybrid. KNMorris yields 25 percent more juice than other varieties, resulting in more syrup. It also experiences less lodging. KNMorris was developed through a joint effort by researchers at the University of Kentucky and the USDA's Agricultural Research Service program at the University of Nebraska. Funded by the New Crop Opportunities Center, UK researchers tested hybrids and selected KNMorris as the best performer. Following a seed increase in 2008 by the Kentucky Foundation Seed Project, certified seed is being offered for sale for the 2009 growing season. Plant and Soil Sciences Professor Todd Pfeiffer is the principal investigator on the New Crop Opportunities sweet sorghum project. The new hybrid was named for co-principal investigator Morris Bitzer to honor him for his contributions to the National Sweet Sorghum Producers and Processors Association and the Kentucky Sweet Sorghum Association. For more information on buying seed from the Kentucky Foundation Seed Project, go to http://www.ca.uky.edu/PSS/index.php?p=703.

2009 Funded Research Projects
Eleven New Crop Opportunities research projects received funding in 2009. For a list of projects, click here.

Marketing Tool!
Kentucky MarketMaker is an exciting Web-based marketing aid that provides a link between agricultural producers and potential buyers of food products. The Kentucky MarketMaker profile explains this resource and tells you how to register.

More features
The 2008 Kentucky Produce Planting & Marketing Intentions Survey and Outlook and the 2006 Kentucky Restaurant Produce Buyer Survey are available online. To access a series of marketing profiles, go to our Marketing page at http://www.uky.edu/Ag/NewCrops/marketing.html. The Regional Winegrape Marketing and Price Outlook for 2006, Wine Grape Price Comparisons for 2003 and 2006, a paper on organic markets, Supply Chain Management and the Changing Structure of U.S. Organic Produce Markets, and a resource for herb growers, Selected Internet Resources for Herb Marketing (updated September 2005), are also available.

Submit Your Ideas
Are you aware of "new" horticultural and/or specialty grains crops for which there is a market interest, or for which you believe a market could be developed? Click here to submit your ideas.

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This site was last updated on May 22, 2009
Copyright 2009, University of Kentucky, College of Agriculture

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