Marketing information
Profiles, fact sheets and Herb Marketing Resources are in PDF format, which requires that Adobe Reader be installed on your computer. To download a free copy of Adobe Reader, click here.
For additional information about marketing agricultural products, visit the Kentucky Department of Agriculture Web site at http://www.kyagr.com/index.htm
Marketing Profiles
Community Supported Agriculture (CSA) (updated 2013)
Grower Cooperatives (Co-ops) (updated 2010)
Kentucky MarketMaker (updated 2010)
Kentucky Restaurant Rewards Program (updated 2013)
Marketing Asian Produce (updated 2010)
Marketing Crops to Schools and Institutions
Marketing Fresh Produce to Food Retailers (Grocery Stores) New profile!
Marketing Fresh Produce to Restaurants (updated 2011)
Marketing Organic Produce
Marketing at Roadside Stands
Marketing Via the Internet (updated 2010)
MarketReady Producer Training Program (2011)
Pick-Your-Own (U-Pick) Marketing (updated 2010)
Produce Auctions (updated 2013)
Roadside Farm Markets New profile!
Selling Farm Products at Farmers Markets (updated 2010)
Value-added Products
Adding Value to Plant Production
An Overview (2011)
An Introduction to Policies and Regulations for Kentucky Producers (2011)
Market Research for Value-Added Products (2011)
A Summary of Kentucky Products (2011)
Selected Resources for Developing Value-added Products in Kentucky (2011)
Herb Marketing
Selected Internet Resources for Herb Marketing (updated 2013)
Marketing Surveys
2009 Survey of Community Supported Agriculture Producers
Kentucky Food Consumer Survey
2010 Kentucky Produce Planting & Marketing Intentions Survey and Outlook
2006 Kentucky Restaurant Produce Buyer Survey
2011 Regional Winegrape Marketing and Price Outlook
Regional Winegrape Marketing and Price Outlook for 2006
Wine Grape Price Comparisons for 2003 and 2006
Marketing Papers
Will Higher Shipping Costs Drive the U.S. to Source More Localized Produce?
Supply Chain Management and the Changing Structure of U.S. Organic Produce Markets
Case Studies
PROFILES in Agricultural Entrepreneurship - A case study series from the University of Kentucky
Profiles in Agricultural Entrepreneurship: Bluegrass Blueberries, Edmonton, KY
Profiles in Agricultural Entrepreneurship: Frozsun Foods Incorporated, Placentia, CA
Profiles in Agricultural Entrepreneurship: Chukar Cherries, Prosser, WA
Profiles in Agricultural Entrepreneurship: Fairview Produce Auction, Inc. Fairview, KY
Profiles in Agricultural Entrepreneurship: Iowa Soy Specialties, LLC, Vinton, IA
Profiles in Agricultural Entrepreneurship: Kight's Pecan Orchard, Kevil, KY
Profiles in Agricultural Entrepreneurship: Purity Foods, Inc., Okemos, MI
Important links from the Kentucky Department of Agriculture
Farmers Market Directory
2012-13 Kentucky Farmers Market Manual (from the Kentucky Department of Agriculture)
Farmers Market/Direct Marketing Information Resources
Horticulture Advertising Cost-Share Grants
Kentucky Proud program
Market Development Grants
Office of Agricultural Marketing and Product Promotion
Organic Certification Program
Additional Information
General
AgMRC Agricultural Marketing Resource Center - An informational resource for value-added agriculture Business development resources
AgPlan - A free tool that helps rural business owners develop a business plan, Send mail to cgcass0@uky.edu with questions about this site. This site was last updated on May 1, 2013 Home • UK College of Agriculture • About Us • Agricultural Economics • Biosystems and Agricultural Engineering • Entomology • Horticulture • Plant and Soil Sciences • Plant Pathology • Cooperative Extension Service A Farmer's Guide to Marketing through Community Supported Agriculture (CSAs), from University of Tennessee Extension. Kentucky Farmers Market Association Technology and Food Safety Project
Alternative Markets for the Individual Producer - From North Dakota State University
Community Supported Agriculture of North America
Direct Marketing - Part of the Appropriate Technology Transfer for Rural Areas (ATTRA) Business Management Series
Entrepreneurs and their Communities - A Cooperative Extension Service guide to entrepreneurship
Entrepreneur Self Test A test to help an individual identify and understand his/her entrepreneurial potential, from the Center for Rural Entrepreneurship
Fall Opportunities for Direct Marketing Produce - from N.C. State University
Good Agricultural Practices - Production and post-harvest guidelines to reduce the risk of food-borne human disease contamination on fresh produce
Horticultural Business Information Network - From Texas A & M University
Horticultural Business Management and Marketing Program - From Cornell University
Kentucky Farm Bureau Certified Roadside Markets
Kentucky Farmers Market Report
Kentucky Produce Auction Report
Marketing Assistance Available for Tourism Businesses in Kentucky (DEV-4)
The Packer - A weekly newspaper covering the fresh fruit and vegetable industry
Perishable Pundit - A forum for the discussion and analysis of perishable food issues
Produce Business - A monthly magazine covering the produce business
USDA Market News Wholesale terminal market and shipping point prices
Value-Added Producer Grants - USDA Rural Development Business and Cooperative Programs
Vegetable Production and Marketing Information Online: Selected Links for Commercial Growers - A select list of Web sites containing a wealth of useful information of interest to commercial vegetable growers in Kentucky and surrounding states
from the University of Minnesota
Agri-business Development Guide - 2000
Agricultural Innovation & Commercialization Center - Business Plan Tactics & Tools for Entrepreneurs, from Purdue University Extension
Kentucky's Small Business Development Centers
Copyright 2013, University of Kentucky, College of Agriculture