Marketing information
Profiles, fact sheets and Herb Marketing Resources are in PDF format, which requires that Adobe Reader be installed on your computer. To download a free copy of Adobe Reader, click here.
Marketing Profiles
Kentucky MarketMaker
Kentucky Restaurant Rewards Program (updated 2009)
Marketing Fresh Produce at Farmers Markets
Marketing at Produce Auctions (updated 2009)
Marketing Fresh Produce to Restaurants
Community Supported Agriculture (CSA) (updated 2009)
Pick-Your-Own (U-Pick) Marketing
Grower Cooperatives (Co-ops)
Marketing Asian Produce
Marketing Via the Internet (updated 2008)
Marketing Surveys
2009 Survey of Community Supported Agriculture Producers
Kentucky Food Consumer Survey
2008 Kentucky Produce Planting & Marketing Intentions Survey and Outlook
2006 Kentucky Restaurant Produce Buyer Survey
Regional Winegrape Marketing and Price Outlook for 2006
Wine Grape Price Comparisons for 2003 and 2006
Marketing Papers
Will Higher Shipping Costs Drive the U.S. to Source More Localized Produce?
Supply Chain Management and the Changing Structure of U.S. Organic Produce Markets
2005 Marketing Fact Sheets
For additional information about marketing agricultural products, visit the Kentucky Department of Agriculture Web site at http://www.kyagr.com/index.htm
Important links from the Kentucky Department of Agriculture
Community Supported Agriculture
Farmers Market Directory
2008-09 Kentucky Farmers Market Manual (from the Kentucky Department of Agriculture)
Farmers Market/Direct Marketing Information Resources
Horticulture Advertising Cost-Share Grants
Kentucky Proud program
Market Development Grants
Office of Agricultural Marketing and Product Promotion
Organic Certified Program
Additional Information
General
Kentucky Farmers Market Report
Kentucky Produce Auction Report
Good Agricultural Practices - Production and post-harvest guidelines to reduce the risk of food-borne human disease contamination on fresh produce
2004 Herb Marketing Resources (PDF, updated 2005)
Kentucky Farm Bureau Certified Roadside Markets
Vegetable Production and Marketing Information Online: Selected Links for Commercial Growers - A select list of Web sites containing a wealth of useful information of interest to commercial vegetable growers in Kentucky and surrounding states
Horticulture and New Crops Marketing - University of Kentucky site established to provide producers and educators with current information, research, trends, and ideas for horticulture and new crops marketing in Kentucky
The Packer - A weekly newspaper covering the fresh fruit and vegetable industry
Produce Business - A monthly magazine covering the produce business
Perishable Pundit - A forum for the discussion and analysis of perishable food issues
AgMRC Agricultural Marketing Resource Center - An informational resource for value-added agriculture
Value-Added Producer Grants - USDA Rural Development Business and Cooperative Programs
Marketing Assistance Available for Tourism Businesses in Kentucky (DEV-4)
PROFILES in Agricultural Entrepreneurship - A case study series from the University of Kentucky
Direct Marketing - Part of the Appropriate Technology Transfer for Rural Areas (ATTRA) Business Management Series
Horticultural Business Information Network - From Texas A & M University
Horticultural Business Management and Marketing Program - From Cornell University
Alternative Markets for the Individual Producer - From North Dakota State University
USDA Market News Wholesale terminal market and shipping point prices
Community Supported Agriculture of North America
Kentucky Leadership for Agricultural and Environmental Sustainability
Business development resources
Kentucky's Small Business Development Centers
AgPlan - A free tool that helps rural business owners develop a business plan,
from the University of Minnesota
Agricultural Innovation & Commercialization Center - Business Plan Tactics & Tools for Entrepreneurs, from Purdue University Extension
Agri-business Development Guide - 2000
Send mail to newcrops@uky.edu
with questions about this site.
This site was last updated on November 19, 2009
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