AEC
320 – AGRICULTURAL PRODUCT
MARKETING AND SALES
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This course examines marketing activities within the U.S. food system. Sector performance is considered as well as the competitive behavior of firms within various agricultural market channels. Firm level marketing principles, methods, and strategies are considered, with a special focus on developing effective sales programs for agricultural products. |
Announcements and RemindersFall Semester 2009 |
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| · NO CLASS 11-24-09 & 11-26-09 ·Sales Shadowing report M&S Phase II Paper due 12-01-09 ·M&S Phase II Presentations due 12-01-09 & 12-03-09 |
Handouts and Articles might be in Adobe Acrobat format.
If you have any questions regarding this website, please email Lynn Robbins at lrobbins@uky.edu or Pedro Fernandes da Costa at pedro.dacosta2@uky.edu