Staff Pages – Marketing Tips
- student employees
- employee manual – pdf
- student training
- forms
- maintenance request
- marketing request
- monthly inventory
- web site update
- vendor complaint
- marketing information
- marketing guidelines
- marketing tips
lamination
Lamination
- Helps to preserve promotional material in a high–traffic area
- Helps to extend the “life” of promotional material if used more than once‚ or from year–to–year
- Dust‚ food and fluid wipes of easily
- Cardstock does not laminate well – ony paper will be laminated
- Only laminate items that will be posted a minimum of two weeks
sizes
Sizes
The Marketing department has established sizes for generalized marketing. Special sizes can be ordered if necessary.
- 5.5" x 8.5" – handouts
- 8.5" x 11" – small fliers
- 11" x 17" – large fliers
- 18" x 24" – small poster
- 22" x 28" – medium poster
- 24" x 36" – large poster
- 4' x 2' – small banner
- 9' x 3' – large banner
- 3.5" x 2" – business card‚ punch card‚ coupon
- 6" x 4" – postcard‚ mailer
Posters can be taller or shorter‚ but due to the nature of our equipment‚ one dimension must always be 36". Also‚ if the poster needs to be laminated‚ one dimension cannot be any longer than 22" due to the “feed–size” of our laminator.
Banners – Due to the nature of our equipment‚ banners can be any length‚ but height can be no taller than 36". If you need a banner wider than 36"‚ we can order one from an outsourced vendor.
inkcolor
Ink Color
The Marketing department has (in house) full–color capabilities for small quantity orders. Marketing can help you determine whether or not we will print your full color jobs‚ or when we will need to use an outsource vendor (quantity and other variables will determine decision).
Note: Duplicating Services can print full–color copies or one spot color copies: blue‚ red‚ black‚ brown or green ink.
content
Content
Keep it simple!
- To maintain readability‚ avoid adding too much information to a single page
finaltouch
Final Touch
- Hang signs neatly
- Double–sided tape is recommended
- DO NOT place tape on the front of signs
- Always hide tape
- Find the most visible location to hang signs
- Avoid cluttering your area(s) with too many signs
- If signs get damaged‚ replace with new ones
dining services . university of kentucky . 19 food storage building . donovan drive . lexington‚ ky . 40506–0071 . (859) 257–6161 . fax (859) 257–1132




