By Cara
Meade

The case study will help
students understand strategic advantages and risks associated with new product
development, strict cost structure control, price limits, unit-level management and labor,
and other business operations that drive results reported in financial statements..
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July
6, 1999 (Lexington, Ky.) Three University
of Kentucky Gatton College of Business and Economics professors are developing educational
materials intended to give students rich, discovery learning experiences with a new
strategic-systems approach to auditing restaurants. Management Professor Terry Amburgey,
marketing Associate Professor Robert F. Dahlstrom and accounting Associate Professor
Robert Ramsay have been awarded a $40,000 grant under the KPMG/University of Illinois
Business Measurement Case Development and Research Program. Also involved in the project
is Ball State University accounting Assistant Professor James Duncan, who received his
Ph.D. at UK. The grant funds will be used to defray the costs of preparing a case study on
the use of KPMGs Business Measurement Process, or BMP, for the audit of Tricon
Global Restaurants Inc. of Louisville.
Tricon, parent company of KFC, Pizza Hut and Taco Bell restaurant chains, was founded
in 1997 as a spin-off from PepsiCo. Tricon is the worlds largest (by number of
units) quick service restaurant company with almost 30,000 units operating in over 100
countries.
KPMGs new auditing approach guides the auditors acquisition of knowledge
about the clients business environment, its strategies, and its business processes
when developing expectations about financial statement assertions. The case study will
help students understand strategic advantages and risks associated with new product
development, strict cost structure control, price limits, unit-level management and labor,
and other business operations that drive results reported in financial statements.
The professors plan to incorporate the case study into their fall semester classes.
Subsequently, the case study will be available for use by faculty members around the world
free-of-charge via the Case Development and Research Program website (http://www.cba.uiuc.edu/kpmg-uiuc/).

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