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UK Student Recruitment Publications Garner National Recognition

By Kelley Bozeman

Image of cover of UK's University Bulletin
The University Bulletin

UK’s Schedule of Classes book received a Merit Award and the school’s University Bulletin received the highest honor, the Gold Award for colleges and universities with an enrollment over 20,000. UK’s complete recruitment package – which includes the Schedule of Classes and Bulletin – also received a Merit Award.

 

Feb. 13, 2003 (Lexington, Ky.) -- Several University of Kentucky admission and recruitment publications received national recognition at the 18th Annual Admissions Advertising Awards sponsored by Admissions Marketing Report, the national newspaper of admissions marketing.

UK’s Schedule of Classes book received a Merit Award and the school’s University Bulletin received the highest honor, the Gold Award for colleges and universities with an enrollment over 20,000. UK’s complete recruitment package – which includes the Schedule of Classes and Bulletin – also received a Merit Award.

Jacquie Hager, associate registrar, and Matt Patterson, publications manager in the Office of Admissions and Registrar, coordinated and implemented the publications’ content, format and designs.

“This is the first time we've submitted these publications for judging,” said Don Witt, university registrar and director of admissions.

“This is another positive impact of the merger between the registrar’s and admission’s offices. Jacquie and Matt worked closely together, ensuring all publications had continuity in their design,” Witt added.

Over 700 institutions competed in the competition which was judged by a panel of industry specialists, with 140 institutions competing in the “over 20,000 enrollment” category. Criteria included professionalism in quality, creativity and message effectiveness.


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