That charge - to conceive of innovative and creative ways to take greater control of UK's future - drives the ThinkUK 2.0 campaign.

It is a call to arms to everyone in the University of Kentucky family to participate in forging a brighter future for the Commonwealth's flagship, land-grant university. This web site will serve as a repository and clearinghouse for ideas, suggestions and plans. To that end, it provides many avenues for feedback:

• Click on the link to suggestions and you can provide details about ideas and proposals you may have for the campaign.
• You can also get involved with this initiative through social media and join others in the conversation to move UK forward. Click here to go to ThinkUK's twitter account: www.twitter.com/think_UK. Or you can also go the campaign's Facebook page coming soon.

By collaborating with others throughout the UK community we can generate ideas that will help chart a different future - a destiny we control, one that will improve the university and the Commonwealth.

We hope you will join the conversation.