Initial Topic Prospectus – Dissecting Consumer Culture Research Essay

Name___________________________________

Proposed topic (write a 3-5 sentence description of the project you intend to cover—remember that it must be complex enough to be worthy of a ten page essay):

What identifiable advertising campaign(s) do you plan to feature in your analysis? Why are you focusing on these campaigns?

What ideas from Bordo do you find useful? List them here and suggest what they mean to you and how you will use them to explicate your ads.

Do you have a thesis? What point (insofar as you can determine one before doing research) do you intend to make?