EDC 544

Integration and Use of Media in Instruction

Dr. Gerry Swan
Taylor Education Building Room 134C
Office Phone: 859-257-2340
Office Hours: By Appointment (email me. We can zoom, phone, meet, etc.)

Week Tools Materials/topics Assignment Due


PowerPoint is evil



SAMR Example (better)

Lighting Presentation A

Lighting Presentation B

ID process

Great or Greatest Media


8/29 Text/Graphics

Where is that Waldo?

PowerPoint Tutorial

Basic Design is Powerful

Professional Dress Example

Toddler Eating

KM + Vizualizations

Visualization Examples

Read 9 Ways to Reduce Cognitive Load

Review the UDL guidelines :

2/3 divided by 3/4 example

9/5 Text/Graphics

Bourne Scene 1

Bourne Scene 2

Bourne Insert

Spatial Ability Test

Hope for your spatial ability

Ruffle Flash Player

Car Decision

Frog Race

Doppler Effect Animation

Doppler Effect Video

PxI Matrix (non-color)

PxI Matrix (color-coded)


comparing authors

Cool Design


Read: Multimedia Learning

Read: 'Back to the drawing board'




Recursion Powerpoint

Recursion Spreadsheet

Activity Page

How do you calculate interest?

Interest after one month

Credit example basic

Credit example advanced

Credit Blueprint (word)

Credit Blueprint (pdf)


Draft of your design





Effective Educational Videos

Sources and the Internet

wiki video 1
wiki video 2
wiki video 3

Explaining Differentials

Bobby McFerrin


Does and Don'ts

Egg video

Media Product 1: A really powerful piece of media can be 3 graphics or 30 slides (e.g. 2/3 divided by 3/4 representation, Professional Dress example, or lighting examples). Your static media product should emerge from your analysis of the audience needs through the Universal Design for Learning framework. Your static media product should clearly address the aspects of the UDL framework you have identified as the main barriers. You should detail these in a reflective statement you submit with your media objects. The type of instruction approach your media is being used in should also be discussed (presenter led training, asynchronous use by learner, group based inquiry, etc.) as well as the larger instructional sequence they are situated in. You should use the media product with at least one end user to get feedback. The production criteria for the static media are:

  • Must be a process or concept
  • Material adheres to CRAP layout principles.
  • May include interactive elements, but are not required
  • Must include a non-linguistic representation


9/26 Video

Video footage

Slides for video

Narration Video

Hans Rosling Video

Hans Rosling Knockoff





Cholesterol Raw Data



KY Counties










Guy Walking Away

Learning Targets


Photosynthesis Recut

Motion Paths Example

Good lighting

Cat Launch

Searching Google

Hats off to you

Street Fighter: Lexington

Media Product 2: For the second piece of media you will be producing a video product. As with the static media product you will need to identify the main barriers being addressed by the materials. The type of instruction approach your media is being used in should also be discussed (presenter led training, asynchronous use by learner, group based inquiry, etc.) as well as the larger instructional sequence they are situated in. You should use the media product with at least one end user to get feedback. The production criteria for the video are:

  • Must be a process or concept
  • Presenter maintains a presence and a captivating energy that is appropriate to the audience and purpose of the presentation.
  • Presentation is clearly and logically organized, with an engaging introduction, a logically sequenced body with effective transitions, and a clear and convincing conclusion.
  • Sound is audible and visuals are legible.
  • Explanation is efficient (2:00 - 3:30 long)
  • Audio should not just be a reading of slide information, but offer coordinated insight (i.e. should show different perspective/content/representation).
  • Visual materials should change/highlight with the narration so that a viewer can follow what they should be focused on.

Student resources: https://www.uky.edu/universitysenate/student-resources

Academic Offenses: https://www.uky.edu/universitysenate/ao

Academic Policies: https://www.uky.edu/universitysenate/acadpolicy

This course addresses the use technologies such as PowerPoint, Video Editing, Spread Sheets, etc to design and use media to enhance instructional effectiveness. This course will address the four themes of the conceptual framework for the UK professional education unit: research, reflection, learning, and leading. Students will be given the opportunity to review, analyze, discuss, and apply research from diverse perspectives in education. Reflection will also be integrated into students' learning opportunities through the production of written work, group discussion and media production to help students take advantage of the analytical and problem-solving skills that comprise critical professional reflection on one's own work. This course emphasizes the commitment of the professional education unit to ensure that its graduates move into their professional lives equipped for life-long learning as educators who will be active in leading colleagues in their companies, schools, and professional organizations. The ultimate goal in addressing these four themes is to produce teacher leaders who work together to improve student learning among diverse populations and improve education in Kentucky and beyond. Additionally, students will be prepared to serve a more diverse population of learners through exploration of how all people learn.

Expectations and Grading
To do well in EDC 544, you should come prepared to all class sections and actively participate in them. You must complete your assignments fully. There are weekly assignments/exercises that are for practice, but not used to determine grades.

Static Media Product: You will design a image/text based piece of instructional media using your choice of authoring tool (PowerPoint, Photoshop, Illustrator, etc.). Upon turning in of a satisfactory product you will be awarded 1,000,000 points towards your final grade.

Video Media Product: You will design a video/animated piece of instructional media using your choice of authoring tool (Rush, Moviemaker, Scratch, etc.). Upon turning in of a satisfactory product you will be awarded 1,000,000 points towards your final grade.

Responsible Research Conduct (graduate students only): https://www.research.uky.edu/responsible-conduct-research This is a requirement for all graduate students at UK. Because it is tied to some sort of funding eligibility, you will be hounded mercilessly until this is done. Completion of this will earn you 1,000,000 points towards your final grade.

This course is based upon successful completion of the above tasks. As these tasks are criterion referenced with a defined level of proficience there is only a grade of A (3,000,000 points for graduate students, 2,000,000 for undergraduates).

Students should familiarize themselves with the Student Code regarding plagiarism (section 6.3.1), which can be obtained from the office of the Dean of Students or retrieved from http://www.uky.edu/StudentAffairs/Code/part2.html section 6.3.1. Plagiarism of any type will result in a failing grade.

All materials generated for this class (which may include but are not limited to syllabi and in-class materials) are copyrighted. You do not have the right to copy such materials unless the professor or assistant expressly grants permission. As commonly defined, plagiarism consists of passing off as one’s own the ideas, words, writing, etc., which belong to another. In accordance with this definition, you are committing plagiarism if you copy the work of another person and turn it in as your own, even if you should have permission of that person. Plagiarism is one of the worst academic violations, for the plagiarist destroys trust among others.

Class Attendance and Participation
Class attendance is expected for all class sessions. Information will be presented in each class that is not available through other means. Successful completion of course objectives requires that students have hands-on experience with hardware and software that is used during class sessions. You will be responsible for completign all graded assignments and presence in class usually helps that. That said, life doesn't always allow for attendance and there are no deductions from the academic grade for class absences.

Excused Absences: Students need to notify the professor of absences prior to class when possible. Senate Rules defines the following as acceptable reasons for excused absences: (a) serious illness, (b) illness or death of family member, (c) University-related trips, (d) major religious holidays, and (e) other circumstances found to fit “reasonable cause for nonattendance” by the professor.

Students anticipating an absence for a major religious holiday are responsible for notifying the instructor in writing of anticipated absences due to their observance of such holidays no later than the last day in the semester to add a class. Two weeks prior to the absence is reasonable, but should not be given any later. Information regarding major religious holidays may be obtained through the Ombud (859-257-3737, Click for Ombud Site.

Students are expected to withdraw from the class if more than 20% of the classes scheduled for the semester are missed (excused) per University policy.

Per Senate Rule, students missing any graded work due to an excused absence are responsible: for informing the Instructor of Record about their excused absence within one week following the period of the excused absence (except where prior notification is required); and for making up the missed work. The professor must give the student an opportunity to make up the work and/or the exams missed due to an excused absence, and shall do so, if feasible, during the semester in which the absence occurred.

Verification of Absences

Students may be asked to verify their absences in order for them to be considered excused. Senate Rule states that faculty have the right to request “appropriate verification” when students claim an excused absence because of illness, or death in the family. Appropriate notification of absences due to University-related trips is required prior to the absence when feasible and in no case more than one week after the absence.

Accommodations due to disability
If you have a documented disability that requires academic accommodations, please see me as soon as possible during scheduled office hours. In order to receive accommodations in this course, you must provide me with a Letter of Accommodation from the Disability Resource Center (DRC). The DRC coordinates campus disability services available to students with disabilities. It is located on the corner of Rose Street and Huguelet Drive in the Multidisciplinary Science Building, Suite 407. You can reach them via phone at (859) 257-2754 and via email at click to email drc@uky.edu. Their web address is Click for Disability Resource Center.

Academic Integrity
Per University policy, students shall not plagiarize, cheat, or falsify or misuse academic records. Students are expected to adhere to University policy on cheating and plagiarism in all courses. The minimum penalty for a first offense is a zero on the assignment on which the offense occurred. If the offense is considered severe or the student has other academic offenses on their record, more serious penalties, up to suspension from the University may be imposed. 

Plagiarism and cheating are serious breaches of academic conduct. Each student is advised to become familiar with the various forms of academic dishonesty as explained in the Code of Student Rights and Responsibilities. Complete information can be found at the following website: http://www.uky.edu/Ombud. A plea of ignorance is not acceptable as a defense against the charge of academic dishonesty. It is important that you review this information as all ideas borrowed from others need to be properly credited.

Senate Rules 6.3.1 (Click Here for the current set of Senate Rules) states that all academic work, written or otherwise, submitted by students to their instructors or other academic supervisors, is expected to be the result of their own thought, research, or self-expression. In cases where students feel unsure about a question of plagiarism involving their work, they are obliged to consult their instructors on the matter before submission.

When students submit work purporting to be their own, but which in any way borrows ideas, organization, wording, or content from another source without appropriate acknowledgment of the fact, the students are guilty of plagiarism.

Plagiarism includes reproducing someone else's work (including, but not limited to a published article, a book, a website, computer code, or a paper from a friend) without clear attribution. Plagiarism also includes the practice of employing or allowing another person to alter or revise the work, which a student submits as his/her own, whoever that other person may be. Students may discuss assignments among themselves or with an instructor or tutor, but when the actual work is done, it must be done by the student, and the student alone.

When a student's assignment involves research in outside sources or information, the student must carefully acknowledge exactly what, where and how he/she has employed them. If the words of someone else are used, the student must put quotation marks around the passage in question and add an appropriate indication of its origin. Making simple changes while leaving the organization, content, and phraseology intact is plagiaristic. However, nothing in these Rules shall apply to those ideas, which are so generally and freely circulated as to be a part of the public domain.

Please note:  Any assignment you turn in may be submitted to an electronic database to check for plagiarism.

Non-Discrimination Statement and Title IX Information

The University of Kentucky faculty are committed to supporting students and upholding the University's non-discrimination policy.

Discrimination is prohibited at UK. If you experience an incident of discrimination we encourage you to report it to Institutional Equity & Equal Opportunity (IEEO) Office, 13 Main Building, (859) 257-8927.

Acts of Sex- and Gender-Based Discrimination or Interpersonal Violence:
If you experience an incident of sex- or gender-based discrimination or interpersonal violence, we encourage you to report it. While you may talk to a faculty member or TA/RA/GA, understand that as a "Responsible Employee" of the University these individuals MUST report any acts of violence (including verbal bullying and sexual harassment) to the University's Title IX Coordinator in the IEEO Office. If you would like to speak with someone who may be able to afford you confidentiality, the Violence Intervention and Prevention (VIP) program (Frazee Hall – Lower Level), the Counseling Center (106 Frazee Hall), and the University Health Services are confidential resources on campus.

Ethics Statement
This course and its participants will not tolerate discrimination, violence, or vandalism. EDC is an open and affirming department for all people, including those who are subjected to racial profiling, hate crimes, heterosexism, and violence. We insist that appropriate action be taken against those who perpetrate discrimination, violence, or vandalism. The University of Kentucky is an Affirmative Action and Equal Opportunity institution and affirms its dedication to non-discrimination on the basis or race, color, religion, gender, age, sexual orientation, domestic partner status, national origin, or disability in employment, programs, and services. Our commitment to non-discrimination and affirmation action embraces the entire university community including faculty, staff, and students. All students are expected to conduct themselves in an appropriate and ethical manner during their UK classes and related field placements, as befitting students, future teachers, and ambassadors for the University of Kentucky. Any unethical behavior in class or during your field placements may result in failure for the course and/or expulsion