College of Fine Arts

Digital Media Design


Credit Hours


Still & Video Cameras

Available for student use.


Student Fabrication Lab

With 3D modeling & printers, laser cutting/etching, and CNC machines.

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Headshot of Rob Jensen

Rob Jensen

Director of the School of Art & Visual Studies

College of Fine Arts

College of Fine Arts

School of Art & Visual Studies

236 Bolivar Street

Lexington, KY 40508

Program website


  • BS

Our Bachelor of Science degree in Digital Media Design combines fundamentals of production skills in video, photography, design, and programming with the ability to understand and analyze how these skills transform our culture.


Career paths may include:

  • Commercial Photography
  • Documentary Videography
  • Film Production
  • Graphic Design
  • Web Design and Development
  • Professional Printmaking
  • Animation
  • Fabrication

The required Industry Pathways and Practice, Professional Practices, and Digital Media Projects Capstone courses allow students to explore professions and careers while completing the Digital Media Design degree.


Classes and Requirements

What You'll Study


Camera work, lighting, large-format printing, post-production


Storyboarding, short film creation, color grading, editing

Digital Fabrication

3D printers, CNC, laser cutting

Programming for the web and IOT

Client-side and server-side programming, connecting to sensors in the physical world

Graphic Design

Layout design, illustration

Students in this unique program will learn to master emerging technologies as well as develop creative and critical thinking skills. This combination of technology and creativity helps students find their own artisitc voice, preparing them for success in the fields of communication and content creation.

No portfolio is required for acceptance into this major.


Major Requirements

Digital Media Design Foundations

Much like Art Studio Majors, Digital Media Design students must complete a set of foundational art courses to prepare them for higher level studies. This program consists in part of three studio courses, one each from three distinct media areas.  Students also participate in a Freshman Exhibition (featuring work created in the two Freshman Foundation courses).

Studio Requirements

A minimum of nine art studio (A-S) courses at the 300-level or above, of which at least six are digital-based (printmedia, digital photography, graphic design, video, web-based art, 3D fabrication, and more).

Art History and Visual Culture

At least six hours of art history, visual studies, film history or theory must be taken at or above the 300-level from an approved list.

Required Outside Concentration

Each student, with the approval of his or her academic advisor, will select a minimum of 18 hours in related course work in an outside area of concentration. Twelve of these hours must be at the 300-level or above and from a single discipline or focused area, such as film studies; Writing, Rhetoric, and Digital Media; Media Arts; Business or another area of the student's choosing.

Historical Major Sheets

2017-18 Major Sheet 2016-17 Major Sheet

Imagine Your Future

Graphic Designers

Graphic designers create visual concepts, using computer software or by hand, to communicate ideas that inspire, inform, and captivate consumers.

Source: Bureau of Labor Statistics | Click the link for more info.

Median Salary


per year in 2018

Number of Jobs


in 2018

10 Year Job Outlook


new jobs (average)

Work Environment

Many of these workers are employed in specialized design services, publishing, or advertising, public relations, and related services industries. 

Source: Bureau of Labor Statistics

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Similar Occupations

Source: Bureau of Labor Statistics

  • Art Directors
  • Craft and Fine Artists
  • Desktop Publishers
  • Drafters
  • Industrial Designers
  • Multimedia Artists and Animators
  • Technical Writers
  • Web Developers


Headshot of Rob Jensen

Rob Jensen

Director of the School of Art & Visual Studies

College of Fine Arts

College of Fine Arts

School of Art & Visual Studies

236 Bolivar Street

Lexington, KY 40508