College of Agriculture, Food & Environment

Merchandising, Apparel & Textiles

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With Merchandising, Apparel and Textiles, you will have an experience that blends creativity with business by exploring market trends, retail strategies, supply chains and more across domestic and international marketplaces.

we grow careers 

As you enter college and try to decide which degree matches your interest, always think ahead about career opportunities and positions available.  With a Bachelor of Science in Merchandising, Apparel, and Textiles you will have the opportunity to integrate concepts, philosophies, and components which are applicable to various careers such as:

  • Retail Store Manager
  • Planning Manager
  • Brand Manager
  • Fashion Buyer
  • Stylist
  • Small Business Owner
  • District/Regional Store Manager
  • Product Management
  • Visual Merchandiser
  • Marketing
  • Fashion Forecaster
  • Quality Assurance Manager in Textiles
  • Public Relations
  • Brand Representative
  • Fashion Coordinator/Director

what you'll study

You will take courses designed to match industry requirements and expectations.  The curriculum challenges you to exercise creative thinking in business operations, merchandising strategies, and consumer issues.  Courses are intended to provide the knowledge and experience you will need to understand current trends and applications in the merchandising, apparel, and textiles industries. Upon graduation, MAT students are able to apply their knowledge to business, management, and professional development skills.



As an MAT student, you will complete several hands-on projects focusing on various aspects of merchandising, apparel, and textiles: Sourcing, Market Trends, Consumerism, Marketing, Entrepreneurship, Retailing, Visual Merchandising, Textiles, and Brand Management.  Courses such as MAT 237: Aesthetics in Merchandising, introduces students to design principles which they later use to create window displays in Lexington retail stores.  In MAT 514: Retail Entrepreneurship, students learn concepts of business ownership and develop a business plan for their own retail store.    



At the bottom of the page, click the most recent major sheet for a complete list of required coursework.

The Target Project

In 2012, local Target store managers approached Merchandising, Apparel, and Textiles faculty to see if a partnership could be born between the two parties that allowed students to conduct research on the company's retailing needs. Since the initial conversation, students have been actively researching and providing Target with suggestions for how to enhance their business strategies.  The actual research conducted takes place in MAT 359: Target Marketing, where students spend the entire semester researching and formulating ideas to pitch to district and regional Target representatives.  Each semester the topic of choice is different based on Target's immediate needs, research in previous years has been conducted on the Hispanic market and digital media usage.  At end of the semester, students present their cumulative findings to which Target representatives select a winning group and present each member a $1,000 scholarship.

Enhancing Your Time at UK

There are countless ways to “see blue.” on campus, but the best way to maximize your journey at the University of Kentucky is by engaging in an Education Abroad opportunity.

This will allow you to gain a global perspective and enhance future employability. As you take the first step towards investing in your future, we encourage you to take advantage of all the opportunities UK has to offer. Take a look at some of the options UK Education Abroad & Exchanges office suggests to complement your major! #SeeBlueAbroad

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