8:00-8:25— Check-in/light breakfast
8:25-8:30— Welcome and overview
8:30-9:30— Dr. Eric Monday, EVPFA State of the university, budget and goals
9:30-10:15— Jay Blanton, Chief Communication Officer Communication Plan to support the university’s goals
10:15-10:30— Break
10:30 – 11:15— Julie Balog, Chief Marketing Officer Branding Updates and Overview to support the University’s goals
11:15-12:00— Tyler Gayheart, Executive Director, Enterprise CRM & Salesforce Operations, and Andy Shooner, Web Manager Understanding the Digital Experience
12:00-12:15— Break
12:15-1:15— Birds of a Feather Luncheon (tables with specific topics will be available; participants choose a table based on the subject they want to do a deeper dive around).
1:15-2:15— BOF high-level report outs (a moderator will share a couple of key takeaways from the discussions that will help us map out our next series of meetings and discussions)
2:15-2:45— Next steps and wrap up
5:00-6:30— Social hour at The Cornerstone