Your
Entrepreneurial Coach Is Ready.
While
you may have already started a business, you can use an
entrepreneurial coach.
Entrepreneurs should not be expected to do everything themselves.
Just as athletes depend on a coach to help them reach new horizons,
your entrepreneurial coach can help you to think and act more
creatively for success. The bottom line: a coach can help you
save time and money. It should also be noted that coaches have
worked with communities to help them move forward as shared
entrepreneurial ventures.
Entrepreneurial coaches are well-trained volunteer leaders
from SC and NE Kentucky who have been selected in a high competitive
process and have received significant training and practical
experience to coach those who want to start or expand a business or
non-profit venture. Coaches come from diverse backgrounds
including agribusiness, professional services, community and
economic development and education.
To
find out more, download
Your is Coach Ready!
What Do
the Coaches Do?
Coaches
ask the right kinds of questions to help entrepreneurs focus
on market opportunities and what makes them unique. Coaches do
not provide the answers, nor are they experts in marketing, finance,
or production. The best coaches are great listeners and
encouragers; they help entrepreneurs catch inconsistencies in their
business plans snd help them get access to support networks.
Coaches are the kinds of volunteer leaders who can work with you
over the kitchen table. When an entrepreneur is ready, coaches
cooperate with local Small Business Developments Centers, Innovation
and Commercialization Centers (ICC) and other organizations to
ensure access to the appropriate services.
What’s
Involved in a Coaching Relationship?
The
relationship between the coach and the entrepreneur is unique.
The coach has tools and techniques that can save time and money for
the entrepreneur. These include questions and that focus on
developing or expanding a small business. Some sessions are
more general while others are directed towards the competition,
marketing, finances, and management and staff. . The
coach listens attentively to help the entrepreneur determine the
market opportunity and his or her distinct competence.
Typically, a coach meets with an entrepreneur 8 to 10 times and
knows how to help he entrepreneur find answers to tough questions.
Each session lasts a maximum of 2 hours. The entrepreneur is
expected to do homework between sessions in order for the coaching
relationship to be productive. There may be an occasional
phone call or e-mail.
What’s
the Culmination of the Coaching Relationship?
.jpg)
KECI
Fellows visit with entrepreneurs Bruce and Sue Ann
Switzer at Calamus Outfitters in Nebraska. The
Switzers converted their ranch into an outfitting
operation and have been featured on Rachel Ray for
their "Hayfork Fondue" dinners for guests. The
Fellows are pictured outside the lodge at Calamus
Outfitters. |
The
coaching relationship comes to fruition when the entrepreneur is
prepared to make a 15 minute presentation before a “dream team” of
advisors. This team could include potential investors,
customers, suppliers, board of directors, technicians and others
with whom the entrepreneur might like a future relationship.
After the presentation, the advisors have up to one hour to provide
feedback – information that can strengthen one’s business
development plans and avoid potential pitfalls and problems.
Can the
Coaching Relationship Involve An Entrepreneurial Team?
Ideally, there is an entrepreneurial team of two or three
individuals because one person can not be expected to do everything.
However, it should be noted that the same individuals need to be
involved in each coach session.
How
Much Does It Cost?
The
Coaches involved with the Kentucky Entrepreneurial Coaches Institute
are trained community volunteers. There isn’t a cost involved
except the time that the entrepreneur is expected to invest in the
coaching relationship and the homework between sessions.
.jpg)
KECI
Fellows visit with entrepreneurs Bruce and Sue Ann
Switzer at Calamus Outfitters in Nebraska. The
Switzers converted their ranch into an outfitting
operation and have been featured on Rachel Ray for
their "Hayfork Fondue" dinners for guests. The
Fellows are pictured outside the lodge at Calamus
Outfitters. |
How
Many Entrepreneurs Can Each Coach Serve?
Remember that the coaching are volunteer and the coaching
relationship usually involves at least 8 sessions with each
entrepreneur. Many coaches have full-time jobs and their own
businesses. In spite of these limitations, it is estimated
that each coach could reasonably serve three to six entrepreneurs
each year.
Do
Coaches Need to Have Technical Understanding of One’s Business
Ideas?
The
best entrepreneurial coaches work with a variety of firms in which
they do not have any technical competence. The role of the coach is
to listen carefully and get to the essence of a great business plan:
What’s the market opportunity? Why you?
Will
the Entrepreneur Be Forced to Reveal Trade Secrets and Pending
Patents To A Coach?
The
entrepreneur decides on the kind of information to be shared with
the coach. For the most part, coaches do not need to know
trade secrets or detailed information in order to help the
entrepreneur find success. Typically, coaches do not sign
disclosure agreements because there isn’t a need.
What is
the Kentucky Entrepreneurial Coaches’ Code of Conduct?
-
Coaches
encourage small business people to fulfill their dreams;
-
Coaches listen
attentively;
-
Coaches maintain
confidentiality with those whom they coach;
-
Coaches ask
probing questions to help the entrepreneur articulate his/her
business concept and to save time and money for the
entrepreneur;
-
The entrepreneur
is responsible for doing home work between coaching sessions in
order for the coaching relationship to be successful;
-
Coaches do not
coach entrepreneurs in which there is a conflict of interest;
and
-
Coaches do not
provide technical or financial advice or answers or make
judgments about individuals or businesses.
Find a coach
in your county by clicking here!
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